Entire brand guidelines

Resources to represent Entire consistently and accurately.

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Naming

Refer to us as "Entire" in a single word, always spelled with a capital "E". It is the brand name of both our company and our application.

Usage

Maintain clear space around the symbol and lockup of at least 25% of its height.

  • Don't rearrange the elements of the logo
  • Don't add graphic effects like shadows or gradients
  • Don't place the logo over busy backgrounds
  • Don't mix the color of the logo or use backgrounds that provide insufficient contrast
  • Don't compress, distort, skew, stretch, or alter the logo in any way

Entire Lockup

The Entire lockup should be used in all references to Entire as space allows. Monochrome usage is preferred.

Entire lockup dark
Entire lockup light

Entire Symbol

For tight layouts or logo-only grids, the Entire symbol is a concise way to refer to Entire. Use with good judgment for your audience, as the Entire lockup has stronger brand recognition.

Entire symbol dark
Entire symbol light

Icon

The icon file is reserved for contexts where the logo appears at very small sizes, 32px and below. Don't scale up the icon beyond this size.

Color

Ensure sufficient contrast ratios for accessibility. When in doubt, default to neutrals.